Now the internet and smartphones have become the best companion in our life. We interact with the world through our internet and smartphones, and this is more time than how much we interact with our families & friends. So the question is, why does every business need a mobile app and website in 2022? – Let us have a look at some reasons that would help you make up your mind about it.
1. Business Visibility
The number of internet and smartphone users are increasing day by day. Statista research report of Internet User Growth Worldwide shows that 4.7 billion internet users in 2021 and 5.3 billion internet users will be in 2023. Another Statista research report of Smartphone Users Worldwide shows that 7.1 billion smartphone users in 2021 and 7.33 billion smartphone users will be in 2023. Also, research reports show that smartphone users are spending more time on the internet to access mobile apps and websites. So having a mobile app and website can help every business to increase their business visibility. If businesses want to be visible to their customers, they should invest in mobile app and website development. Having a mobile app and website means that your business will be easily accessible to your customers. Whatever business you may be running, it’s important to be easily accessible to your customers.
2. Customers Loyalty
The mobile apps and websites used to enhance customer loyalty because it allows businesses to communicate directly with their customers through their mobile app and website. Having a mobile app and website enables you to build relationships with your customers. You are connected to your customers regardless of what part of the world they may be. This connection is important since it helps cultivate customer loyalty. Having loyalty programs, promotions, bonuses, and discounts on your business mobile app and website are great ways to ensure that you are always on your customers mind. If your customers can order food or pay for your goods or services through your mobile app and website, it makes their lives easier and you become important to them.
3. Marketing Channel
Now you don’t need to print cards and brochures to increase awareness of your business. The mobile app and website do all of that for your business and it’s used as a marketing tool to reach customers. If you have an important message for your business that you want to pass to your customers, the fastest method to do so is through your mobile app and website. Sales and promotion messages are a tap away from your customers. If you have new products you want to market, your mobile app and website are the best marketing channel to use. The beauty of having a mobile app and website for your customers is that they don’t have to remember your address, they simply access on their smartphones or tablets and can access your business services.
4. Increase Business Profit
Customer satisfaction is directly proportional to sales. That said, an increase in customer satisfaction will typically increase your sales as well. The mobile app and website have been used to increase sales of goods & services and make a greater profit. For example, Domino’s Pizza has increased sales by 8.5% in the third quarter of 2021, and orders placed online through their mobile app and website.
5. Better Customer Service
The mobile app and website are available on the clock to provide a quality customer service experience at no extra cost. Customer service plays a vital role in any business. Days are gone, where a smiling salesman is used to resolve all the customer issues. The mobile app and website are game-changers that offer next-level customer service because over a billion people have access to the internet & smartphone.
6. Increase Business Credibility
In businesses, several providers are offering similar services or products to yours. One way you can stand out is by having a mobile app and website that looks good and clearly communicates quality information to your customers. Without a mobile app and website, customers may question your legitimacy as a business. Having a mobile app and website are an opportunity to make a great first impression & give customers comfort that you are a real business.
So for some of these reasons every business needs a mobile app and website in 2022. The mobile app and website can help your business grow, succeed, and make it future-ready. So if your business doesn’t have a mobile app and website yet then build it now.
To build a mobile app and website for your business, you need to hire tech experts like us. We offer quality Mobile App Development and Website Development services at an affordable price. For further assistance, you can Contact Us.